More and more, consumers are looking for functional products to help them navigate the challenges of day-to-day life, with an objective to eat and drink healthier than before. This trend is only expected to grow.
Consumers are prioritizing mental health and well-being at rates previously unseen, suggesting an opportunity for more messaging and marketing around these benefits. Tea and coffee are both products consumers view with a health halo, suggesting they can meet a variety of physical and emotional needs. FFP offers deep expertise in artisanal brewing, formulating and kitting high-quality caffeinated and non-caffeinated herbal beverage solutions that address these trends and more.